A Series of Unfortunate Events end credits animation

Argumental Introduction

Stella Artois

Billboard Sizes

Size	Price	Dimensions
4 Sheet Billboard Posters 1016mm x 1524mm	£30.00
6 Sheet Billboard Posters 1200mm x 1800mm	£40.00
12 Sheet Billboard Posters 3048mm x 1524mm	£60.00
16 Sheet Billboard Posters 2032mm x 3048mm	£80.00
32 Sheet Billboard Posters 4064mm x 3048mm	£120.00
48 Sheet Billboard Posters 6096mm x 3048mm	£140.00
64 Sheet Billboard Posters 9129mm x 3048mm	£175.00
96 Sheet Billboard Posters 12192mm x 3048mm	£300.00

Alcohole Advertising

Key rules for alcohol advertising

Ads for alcoholic products should not:

• encourage excessive drinking
• have a strong appeal to those under the age of 18 years old
• imply that alcohol has contributed to sexual or social success
• show alcohol being handled or served irresponsibly
• feature those who are, or appear to be, under the age of 25
• place undue emphasis on alcoholic strength

Key facts about alcohol advertising regulation:

• Specific rules for alcohol advertising have existed since 1975 and were last updated in 2005.
• The ad industry is responsible for writing the rules through two bodies – CAP and BCAP.
• Ads for TV and radio get pre-vetted and CAP’s Copy Advice service advises on compliance with the Codes for ads in other media.
• In 2007 the ASA resolved 273 complaints about alcohol advertising.
• Compliance with the rules is high: an ASA survey in 2006 found 94% of alcohol ads complied with the rules.
• The ASA works closely with the Portman Group, which regulates the naming and packaging of alcoholic drinks.

source: http://www.asa.org.uk/asa/landing_pages/google/Alcohol+Advertising?gclid=CM3txu68qJ4CFQGZ2AodOCkPlw

old speckled hen

Old Speckled Hen Adverts

old speckled hen

Stella animation

Stella

Russel Howards Good News Title Sequence

catch me if you can

Brief

New brief! our new assignment is to create a piece of design which will form a rebranding of an alcoholic drink. we have to create a 30 second animation using no actual video footage and also create a still image to be used as a poster and as a billboard ad. 

CBw running

Repitition

In many shot attempts repetition is they key, as you see in this shot my runner almost runs past without being in shot so I had him try again several times in order to get my preferred results.

Special Shooting

When trying to direct my runner I found it was easier to set up visual aids in order to make the process easier, In this shot I placed the leaf right where I wanted the foot to step as you will see in the video. plus the aesthetics of the shot are also rather pleasing and it worked perfectly for a close up which I will use. I had to hope when setting up this shot that the wind wouldn't play a factor and remove my leaf from the frame, also the sound giving my the leaf crunching under impact helps as it's present in other shots

I used this technique before in my earlier shooting but was hindered by other lighting difficulties.

Successful shooting

After much preparation and a day with no rain I was able to get out there and finally start shooting. On the whole my shooting was successful giving me plenty of footage to go through. there were some complications in shooting for example sound of cars, in this sequence a high pitch beeping of a truck reversing. though it comes in quite late and am sure it will not be a problem.

As you can see I have great light which makes the high quality really come through as it's about mid day. 

Animatic

Bowling??

Whilst seeing many problems in my attempts to use a running theme in my project I thought about the idea of changing to another subject and took some footage in the bowling alley. but as I wasn't happy with the footage, noise pollution and accessibility for varied shots and creative ideas I didn't proceed with this idea, plus I didn't want to waste time having to re do another animatic.

Complications

I have had many problems with my project already, some down to poor project management on my part i.e. timing as seen in my poor footage which is unusable due to lighting. Another problem which has held me back in this project is that of the weather, as I am shooting outside with a camera that's not mine I will not be able to shoot in rain which we seem to be having a lot of recently, and seeing as I need to find free time which coincides with my friend who will be staring in my footage, it's proving difficult and is delaying the process.

Poor Footage

As you can see from another clip of my first session of shooting there is very poor light which makes this footage practically unusable. In my most of these clips there are some good sequences where my runner is directly under light but this isn't enough in comparison to times not under light which produces a lot of graining. this session of shooting was hindered by my subjects time table where as he was too late to meet me.

Plus this footage I think was also ruined by myself not getting a tripod.

Initial Shooting

Here is my first session of shooting, as you can see it's early evening which flagged a problem with my footage as it came out of a poor quality and as i shot it got later and darker which rendered my footage pointless

No 5

http://www.youtube.com/watch?v=d_ZgwGXdi2o&NR=1

Finally a faster paced video which I found during my research which I will really be able to use in terms of ideas and shots for my video. Though I intend for my video to be faster as we have 20 or so edit points to account for and no music track as I hear in many of these videos . I will have to work with natural and ambient sound whilst also finding my own sound to add in for effect

No 4

http://www.youtube.com/watch?v=bG_UDYtNXUo&NR=1&feature=fvwp

An old Nike running advert which we can all enjoy for its comedic content also adds to the ideas which may be used in my sequence

No 3

http://www.youtube.com/watch?v=m474JNTLKnQ

Nike running offered me an insight to naked running which isn't that helpful as I do not wish for my subject to be naked though once again it has offered me some useful techniques for my 15 second video though these videos are longer I am taking inspiration in shot that I will copy.

No 2

http://www.youtube.com/watch?v=nL_HvozJiQw

I also took inspiration from free running videos as they offer many ideas for shots I can go on to incorporate in my video, though this is mearly from an aesthetic point of view as i will not be doing free running but it's key to get a taste.

No 1

http://www.youtube.com/watch?v=NRtEKScYu9g

My first piece of research which came to mind immediately was the running scene from what women want, as I remembered this from a while back I thought it would be of some help for shot ideas, themes and feels which I could attempt to portray in my project

Ideas

During brainstorming and planning I have come up with the initial idea of going for a run which provides me with the different steps i need to be able to tell a story, I have been looking at many videos and short clips which will help me to get an idea of what I need. An establishing shot of sorts for a solid start, I will need to plan other creative shots for my middle and with the idea of a run I will be able to end it possible with no running i.e. running out of energy and having to stop.

Crash Band Wallop

We have begun our second year and a new project entitled Crash Band Wallop where we will proceed to make a 15 second video using Final Cut Pro and Adobe After Effects of a life event of our choice. We will have to have at least 20 edit points which is so that the video comes across as fast paced and exciting, whilst also telling the short story of what ever we have in mind for our project.

Interview

The interview was a success, i feel i got some great responses and have plenty of material to make into my finished interview, i have ten minutes of footage including my questions, which i think is plenty.
I was supposed to have two interviews one with a student and one with a teacher but whenh i arrived only one of my people turned up, Clair Broad.

planned questions and talking points

Hello my name is.... And i....

What do you do here at College?

Do you enjoy what you do?

What specifically do you enjoy?

What does that involve?

Why you chose to become a?

How do you manage the work load?
as a mother?
whilst work? full time or part time?

Do you have any specific difficulties?

What problems have you had to over come?

Are you happy with how the course works?
what and why would you change?

Do you find it hard meeting deadlines?

I'm hoping to get some good responses from my questions, i would really like it if she just kept talking so as to leave me with loads to edit down

New Project

New project is to create a 1 minute interview for the access department at the campus, this assignment is to make a vodcast which will go out online for the access department.
this project doesn't seem that exciting as it's quite restrictive but it's necessary as a client may want this one day.
hopefully i learn some more editing techniques and improve

Bottle

I wasn't exactly sure on my logo but now i have put it on the bottles i like it more and may keep it.

Natural Fizz

One of my favourite designs that i may run with. I used the font Apple Casual as it's soft and has great rounded edges. The stroke makes it seems more cartoon and i like that as i'm aiming for that with my project. the bubble are there to portray fizzing, though they could be moved or even taken out i am unsure as of yet

Character

I made this little fella in Illustrator CS4. It was quick to create as i mainly used the line tool and the fill tool. Currently He has squares for hands, as i can't draw hands. I may change them but am not sure as i know the brief asks for little more than a stick man.

My first attempt at a Logo. Similar in ways to Vimto, where i tested techniques used. i used a Cooper Black Font because i want my Logo to be soft and i used a thick red stroke which i changed how to allign the sroke so as to go behind the blue type, which was more aesthetically pleasing.

Vimto Logo

Vimto Logo is a very good example to get inspiration from it uses many components and seems very busy though it's still really easy to see as they have used a bold red font for 'vimto' out lined with a bold white to make it stand out laid on top of the liquid vimto spilling out on top of fruits used, this style portrays motion and works well with the brand with expert uses of gradients to add shading and shape.

advertising - Vimto

Picture ad campaigns are a great time to be creative and i love what vimto have done here, by clearly using photoshop they have made the can look like it's 'exploding with goodness' they have also digitally added in bits of fruit which are not actually in the can. Not the hardest image to create but it's a good idea and is presented well for good publicity.

Advertising - Fruitshoot

Many companies advertise on the bus and Fruitshoot are no different but they have just completely covered the bus which will get seen, i especially like he back of these busses with what is made to appear like the Fruitshoot bottle is exploding through and adding motion by having oranges around it with bright lights moving away from the bottle, very exciting advertisement

Research Bot Beverages

I will split my research between my blog and my book and here is some advertising done by Bot beverages for there soft drink. This advert is funny and straight to the point it uses a obvious technique by simple saying 'Bot is good' which is the point of all advertising campaigns. There is a collection of funny Bot adverts using a shark, oboe and lawn darts all done in the same way.

http://commercial-archive.com/ooh/bot-beverages-lawn-dartspet-sharksoboes-2008-print-usa

New Project

We have started a new project called Natural Fizz. We have to make a interactive flash animation for a marketing campaign for a new soft drink with all natural ingredients. the idea is to use a naughty school boy approach with a slap stick styling to make children want to drink a healthy drink.

Content

Though it seems very easy to get content, well it is. I did have a couple problems, it took me quite alot of time to find certain typographers from specific centuries like the 16th. with a little help from my good friend toby i was able to find some one and now it's just time to start adding everything which is straight forward but tedious as i have already noticed problems with joomla which tends to crash alot.

New Project

We have received our new brief which seems quite complicated but interesting, we are going to make a contents management system, open source website. much of this assignment seems pretty straight forward at the moment i am just collecting all my content in which to make my website out of. I can always come back and look for more content to improve my site. right now i am off to watch the DVDs

Home

here is my preliminary finished home page, unless i change my mind again in the next couple of days!

Heading
i have used a heading with a bit of colour, not in the text but in the background. as i think this makes the text 'pop' better. using a black text over colour helps stand out unless the picture is dark plus it ties on with text and other elements of my page. thin black stroke to help separate from others, same style to my photos on every page.

Navigation
i have gone with a simple box same colour as my background as i like how it looks. it's a simple design which came about from many complex designs which i didnt like, in some peoples eyes these stylings may be wrong though i spent ages on my buttons as i couldnt find a type i was happy with until i settled on this one. colour, off black as i want it to stand out against the light grey but not to harsh so not to distract attention.

Content
simple copy and paste type which had to be moved around in CSS a few times until location was alright.

Wrapper
the wrapper is something which i found very easy and yet think it looks really good and is key in any new websites breaking through. naturally i placed it in the center to accommodate to different web browsers.

Image
i have chosen strong images for my site as i wish it to look as new as possible, i wasn't to happy when looking through and finding loads of old pictures. this picture truly glamorizes public transport. once again thin black stroke merely to look better, serves no true purpose.

here i have some of my designs which i was playing around with for hours so as to find one which best suited my page i have shown this in my book

Title

my title i am going to use unless i change my mind again! it took me ages to make this as i had no idea what i wanted. constructing was simple. i chose and image i had used before and cropped a small part which would be in my title. i lowered the opacity so as not to be to dark and overwhelming. i used a black stroke so to match my pictures and help seperate the page. and simple typed 'Get Out of Your car' i also edited the type as well by expanding it and moving certain parts closer together i think it looks better.

Heading

here we have one of my first designs in Illustrator, from the word go i was unclear what to title my page, so i went with what it said on my brief, though its said to be not that important i may just leave it. if i can make it look good. i haven't used this design though it was on my page for a few days until i decided to chuck it. i tried the black line to separate components. i played with the size and colours until i started again

working hard

Here we have one of my first images which i collected i decided there and then that when making my website, though it was about using public transport, a pretty boring subject i would like to make ine look good, so i chose a nice image and edited it in photoshop by making it smaller, tidier and giving it a border. i also used photoshop to make to make it smaller where i used it for my gallery page.

Buttons
I created my buttons in Photoshop where i was able to save for web into my desired file format. I enjoy this process as i am able to be creative and try different designs, what i like most about this is that i am able to change my designs and use the same file names and they change without any fuss. which made my designing alot quicker as i did this many times.

background
i played with my background loads in this project as i had many design ideas and lay outs, i had blues and reds and etc. yet i could never decide on any.... i started researching more and got the idea for two colours as my background, one background colour and one colour within my wrapper, shades of grey so as not to be over whealming

text
text, which i would say was the easy part as you simple copy and paste in this assignment. though there are some parts we need to remember, to make another paragraph we need tags < p > and to close < / p > i also had to play around with my styling and margins to get my text to sit where i'd like it.

Pages

Here we have the pages in which we have to create which seems good as i look forward to making and styling these into successful buttons though it's clear now that i may have some problems with say 'international perspective as it's quite large.
Current Issues - which i think i may use as my home page.
International Perspective
Gallery - will be my page with interaction, click to enlarge
Disputes
Future Solutions
Main Problems

Beginning

Here we have my first website in text wrangler. as you can see there isn't much to it, as it's a basic page used to teach us what is what in HTML. What this page consists of is a heading, paragraph, smaller headings, unordered lists and some bad colour choices. It taught me some of the basics which I will use like tags < html > < head > < title > and layouts and how to construct them for example all these tags would have to be closed with a forward slash / e.g. < /html >

Site

We where all given our own subjects.

 'Get Out of Your Car - Cycle to Work, Use Public Transport' 

As i am not to interested in this subject first of all some research was to be done which seemed daunting, until I was told that content wasn't that important and it was mainly about getting our sites to work through CSS and Html. What proved to me that it wasn't important was that we where rushed to get our content. in fact i am not to clear what it says as we where told to hurry up.

New Project! HTML / CSS

I have started my new project which is to make a website by using code and no programs like dreamweaver, we will be constructing the website by writing with CSS and HTML. this project sounds good as i will learn a lot about a subject i know very little on. let's see!

Last Post

FINISHED!

Ready

Here is my finished box and i am happy with how it has come out, i would prefer is my small Carson design covered every part of my box, but then i would have to print on all of my paper and i don't think i would be able to do it my self unless i screen printed, which i don't know how to do. all in all i am happy 

Box

i originally started with the idea that i was going to make my box in one big piece and then stick it together, here was my plan i was working with until i decided to make two half boxes  and use one as the base and one as the lid

Poster

My poster was probable my favorite part of this assignment, i enjoyed constructing it from nothing, i used my own hand because it was easier, i used my hand because i thought it linked with the word typography which originates from a hand writing. i used very small faint text in the background to add depth. i also used some rough shapes as you may be able to see on the left hand side, they add depth and texture which is important when replicating Carson.

Inside

Here we have the inside of my gatefold leaflet which took ages to up load which is really annoying, i enjoyed making this as i learnt a bit about history, and design. i wanted to design it more but didn't want to over power the information from the 70's to 90's which i think was the most important part in David Carsons life

Problem!

I did come across one problem whilst doing this project, Printing! well i was ready for print made my way there and they told me as i got there that they won't take JPEGs though there website says they do, so i go back and change them to PDFs, go back and all of a sudden there is another problem as i had forgot to crop the images and had one side of my gatefold in portrait and one side in landscape. I asked if it would be possible for him to change it himself and he mentioned something about a £7.50 charge so i decided to do it my self, 3rd times a charm and it was and printing ended up really well and not that expensive, something like 4 or 5 pounds plus parking which i had to pay for 3 times!

Here i have my gatefold leaflet, the middle is the back and the sides are the front as i have split them so it will fold in to become a gatefold.

Award Winning

David Carson is now a fully accomplished Graphic designer here are a few of his awards out of over 150

Best Overall Design, Society of Publication Designers

Cover of the Year, Society of Publication Designers

Award of Best use of Photography in Graphic Design

Designer of the Year 1998, International Center of Photography

Designer of the year 1990, International Center of Photography

Master of Typography, Graphics Magazine

The Most Famous Graphic Designer on the Planet, Creative Review Magazine

Hello

The image we have here is one of my favorites, I have used this as one of my postcards. I have mentioned it on in my essay too. 

nothing exciting

i have created the back of my postcard using simple lines in photoshop. i paid extra at Blow Up so they would just print straight onto card, both sides so it will look as good as possible

Wrapping Paper?

My first take on a piece of David Carson work, I simple started by writing out his name and then expanding it. I then start to experiment. I was designing this with my wrapping paper in mind. let's see

Trek.

Trek is a piece which i shouldn't like as i have mentioned about the bright colours, but this piece i think is very well done and i really like it, though i still think i will be aiming for his darker side or maybe a bit of both. this image below is good but there are still bad points as well for example i don't like purple shape above the K though i really like the way he has the word 'trek' with parts over lapping.

trek

DC

Research - David Carson

David Carson has many pieces of work which i and many others like, above is another favorite of mine with great composition, looks like two images placed together as one is light and one is dark, still using the edgy messed up text which looks good, having colours which contrast each other like black and white the perfect example.

Research- David Carson

Another piece of David Carson, as you can see form the previous image it is very different with smooth rounded shapes and bright colours, there are still some consistencies like how it is very messy and hard to read, though it is different i don't really like it as much as his other works so i will not be replicating it

Research-David Carson

when starting research i was from the beginning sure who i was going to do as it was the only one which interested me at all, David Carson as his styles are always so different yet similar as they are rough and messy and unclear yet there is something to them as i will see. so far this one is my favorite i think it has a good composition, it's dark and light they eye is drawn to the 'CARSON' at the top. textured background adding depth, use of limited colours. i will use these techniques when making my pieces 

Time Capsule

We received our new project which is to make a time capsule. after looking at the brief i wasn't happy with what we where doing as i felt making a cardboard box seemed a bit..... just my opinion of course i will do it. There are parts which intrigue me like the poster and gatefold leaflet, the only computer design elements. as i know little to nothing on most of the artists and time periods given to us i assume i will go for david carson as his work is most recent and most interesting.

let's see how i get on!