Thursday
Billboard Sizes
Size | Price | Dimensions | ||||||
|---|---|---|---|---|---|---|---|---|
4 Sheet Billboard Posters | £30.00 |  | ||||||
6 Sheet Billboard Posters 1200mm x 1800mm | £40.00 |  | ||||||
12 Sheet Billboard Posters 3048mm x 1524mm | £60.00 |  | ||||||
16 Sheet Billboard Posters 2032mm x 3048mm | £80.00 |  | ||||||
32 Sheet Billboard Posters 4064mm x 3048mm | £120.00 |  | ||||||
48 Sheet Billboard Posters 6096mm x 3048mm | £140.00 |  | ||||||
64 Sheet Billboard Posters 9129mm x 3048mm | £175.00 |  | ||||||
96 Sheet Billboard Posters 12192mm x 3048mm | £300.00 |  | ||||||
Alcohole Advertising
Key rules for alcohol advertising
Ads for alcoholic products should not:
- encourage excessive drinking
- have a strong appeal to those under the age of 18 years old
- imply that alcohol has contributed to sexual or social success
- show alcohol being handled or served irresponsibly
- feature those who are, or appear to be, under the age of 25
- place undue emphasis on alcoholic strength
Key facts about alcohol advertising regulation:
- Specific rules for alcohol advertising have existed since 1975 and were last updated in 2005.
- The ad industry is responsible for writing the rules through two bodies – CAP and BCAP.
- Ads for TV and radio get pre-vetted and CAP’s Copy Advice service advises on compliance with the Codes for ads in other media.
- In 2007 the ASA resolved 273 complaints about alcohol advertising.
- Compliance with the rules is high: an ASA survey in 2006 found 94% of alcohol ads complied with the rules.
- The ASA works closely with the Portman Group, which regulates the naming and packaging of alcoholic drinks.
Wednesday
Brief
New brief! our new assignment is to create a piece of design which will form a rebranding of an alcoholic drink. we have to create a 30 second animation using no actual video footage and also create a still image to be used as a poster and as a billboard ad.
Monday
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